Privacy Policy

How CoachBrag collects, uses, stores and protects personal data.
Last updated
27 July 2026
Important
These legal pages are written for CoachBrag’s current SaaS model: trainers manage clients, workout plans, progress, messaging and paid Starter, Pro or Elite access. Subscriptions are managed through supported app stores where available, with RevenueCat syncing subscription status and entitlements into CoachBrag.

1. Introduction

This Privacy Policy explains how CoachBrag (“CoachBrag”, “we”, “us”, or “our”) collects, uses, stores and shares personal data when you use CoachBrag, including our website, mobile applications, web application, APIs and related services (the “Service”).
CoachBrag is operated by Mateusz Hobot, an individual operator trading under the CoachBrag name, with correspondence address at 61 Kilnside Road, Paisley, PA1 1RP, United Kingdom.
The data controller for CoachBrag is Mateusz Hobot, operating CoachBrag.
For privacy questions, contact privacy@coachbrag.com.

2. Who this policy applies to

This Privacy Policy applies to trainers who create CoachBrag accounts, clients invited by trainers, users who access the website or app, people who contact us for support, and people who interact with our emails or services.

3. Our role

For account, billing, security, support, analytics and general operation of CoachBrag, Mateusz Hobot, operating CoachBrag, normally acts as the data controller.
Correspondence relating to data protection may be sent to 61 Kilnside Road, Paisley, PA1 1RP, United Kingdom.
For some client information entered by a trainer, the trainer may also be an independent controller or we may process information on the trainer’s instructions, depending on the circumstances. Trainers are responsible for ensuring that they have a lawful basis and required consent to upload or manage client information through CoachBrag.

4. Personal data we collect

Account data

Name.
Email address.
Password hash.
Role, such as trainer or client.
Account ID.
Profile photo.
Login and session information.
Account settings.

Trainer profile data

Phone number.
Location.
Biography.
Training focus.
Certifications.
Experience years.
Social links.
Profile image.

Client and training data

Client name and email.
Trainer-client relationship.
Workout plans.
Exercises assigned.
Workout sessions.
Sets, reps, weight, time, distance, rest time and completion status.
Progress logs.
Achievements and badges.
Notes or descriptions entered into the app.

Communication data

Messages between trainers and clients.
Conversation metadata.
Read and unread status.
Timestamps.

Billing and subscription data

CoachBrag does not directly process card payments through the web app. Eligible trainers may receive one backend-managed 14-day free trial with no payment method, while paid mobile subscriptions are purchased through the Apple App Store or Google Play where available and synced through RevenueCat. Apple, Google and RevenueCat may provide subscription, entitlement and transaction metadata needed to operate billing access.
Subscription plan.
Billing provider.
Billing status.
Subscription period.
Cancellation status.
CoachBrag free-trial access state, including start, end and revocation timestamps.
Payment provider identifiers.
Transaction or purchase metadata.

Technical and usage data

IP address.
Device type.
Browser.
Operating system.
App version.
Pages and screens used.
Request logs.
Error logs.
Approximate location derived from technical data.
Security and authentication events.

Support data

Messages you send to support.
Screenshots or attachments you provide.
Support history.
Feedback and bug reports.

5. How we collect personal data

Directly from you when you create an account, update your profile, use the app or contact us.
From trainers who invite or manage clients.
Automatically when you use the Service.
From payment providers, app stores, email providers, analytics providers, hosting providers and security tools.
From cookies, device storage or similar technologies where applicable.

6. Why we use personal data

To create and manage accounts.
To authenticate users.
To provide trainer and client features.
To create and manage workout plans.
To log workouts and progress.
To enable trainer-client communication.
To manage subscriptions and billing.
To send account, security, support and transactional emails.
To process invitations and password resets.
To provide customer support.
To improve, debug and secure the Service.
To prevent fraud, abuse, unauthorised access and misuse.
To comply with legal, tax, accounting, app store and regulatory obligations.
To enforce our Terms of Service.

7. Lawful bases for processing

Contract

We process personal data where necessary to provide the Service, manage accounts, deliver features, process subscriptions, provide support and perform our Terms of Service.

Legitimate interests

We process personal data for legitimate business interests, including securing the Service, preventing fraud and misuse, improving performance and reliability, debugging errors, understanding how users use the Service, communicating with users about service-related matters, and managing business records. We consider and balance these interests against user rights and freedoms.

Consent

We rely on consent where required, such as for certain optional communications, cookies, or where sensitive health-related information is provided and consent is required.

Legal obligation

We process personal data where necessary to comply with legal, tax, accounting, consumer, regulatory or law enforcement obligations.

Vital interests

In rare cases, we may process personal data to protect someone’s vital interests, for example in an emergency.

8. Sensitive personal data

CoachBrag is a fitness and training platform. Some information entered into the Service may relate to health, injuries, physical ability, fitness progress or wellbeing.
We do not require users to enter medical information. Trainers and users should avoid entering unnecessary medical or sensitive information.
Where sensitive information is entered, the trainer or user responsible for entering it must ensure that they have a valid legal basis and any required explicit consent.
We process this information only as necessary to provide the Service, secure the Service, comply with law or as otherwise described in this Privacy Policy.

9. How we share personal data

We do not sell personal data.
CoachBrag uses service providers for specific operations. Profile images may be processed and stored through Cloudinary. Transactional emails may be sent through Brevo. Push notifications use Expo’s notification delivery infrastructure. RevenueCat and the Apple App Store or Google Play may process subscription and entitlement information for mobile billing. Sentry may receive sanitized error and performance information for monitoring and debugging; CoachBrag does not intentionally send passwords, access tokens, message content or full profile data to Sentry.
Hosting and cloud infrastructure providers.
Database providers.
Email and notification providers.
Payment processors and app stores.
Analytics and monitoring providers.
Customer support tools.
Security and fraud prevention services.
Professional advisers, such as lawyers or accountants.
Regulators, law enforcement, courts or authorities where required by law.
Business buyers or successors if we sell, merge, restructure or transfer part of our business.

10. Trainer-client visibility

If you are a client, your assigned trainer may see information related to your training relationship, such as your profile information, workout plans, progress, logged workouts, achievements and messages.
If you are a trainer, your clients may see information you choose to share with them, such as your name, profile image, messages and workout plans.

11. International transfers

We may use service providers located outside the United Kingdom or European Economic Area.
Where required, we use appropriate safeguards, such as adequacy decisions, standard contractual clauses, UK international data transfer agreements, or other lawful transfer mechanisms.

12. Data retention

We keep personal data only for as long as necessary for the purposes described in this Privacy Policy.
Retention periods depend on the type of data, the reason it was collected, legal obligations, user settings, account status and operational requirements.
Account data is kept while your account is active.
Billing and transaction records may be kept for legal, tax and accounting purposes.
Logs are kept for security, debugging and operational purposes for a limited period.
Messages and workout data may be kept while the account or trainer-client relationship exists.
Deleted or deactivated account data may be retained where needed for legal, security, backup, dispute or fraud prevention reasons.

13. Your privacy rights

Depending on where you live, you may have rights to access your personal data, correct inaccurate data, delete personal data, restrict processing, object to processing, receive a portable copy of your data, withdraw consent where processing is based on consent, and complain to a data protection authority.
You can request account deletion or a data export from your profile settings while logged in, or contact privacy@coachbrag.com. We may need to verify your identity before responding. Some rights may be limited where we need to retain data for legal, security, contractual or legitimate business reasons.
Account deletion requests are reviewed before processing so trainer-client relationships, workout records, messages, billing history, audit records and legal retention obligations are handled safely.

14. UK data protection authority

If you are in the United Kingdom and are unhappy with how we handle your personal data, you may complain to the UK Information Commissioner’s Office. We encourage you to contact us first so we can try to resolve the issue.

15. Cookies and similar technologies

We may use cookies, local storage, device storage or similar technologies to keep you logged in, remember preferences, secure sessions, measure usage, improve the Service and detect fraud or abuse.
Where required by law, we will ask for consent before using non-essential cookies.

16. Security

We use reasonable technical and organisational measures to protect personal data, including authentication, access controls, encryption in transit, secure cookies, role-based access controls, logging, monitoring and restricted access to production systems.
No system is completely secure. You are responsible for keeping your password and devices secure.

17. Children

CoachBrag is not intended for direct use by children under 13.
Trainer accounts must be created by adults. If a client is under 18, the trainer or responsible adult must ensure that the required consent and legal basis exists.
If you believe a child has provided personal data without proper consent, contact privacy@coachbrag.com.

18. Marketing

We may send service emails, account emails, billing emails, security emails and support emails.
We will only send marketing communications where permitted by law. You can opt out of marketing emails at any time. You may still receive essential service, billing and security messages.

19. Automated decision-making

We do not currently use personal data for automated decisions that produce legal or similarly significant effects.

20. Changes to this Privacy Policy

We may update this Privacy Policy from time to time. If changes are material, we will take reasonable steps to notify you. The updated version will apply from the date shown at the top of this page.
Contact CoachBrag
For support, billing or legal questions, contact us at:
support@coachbrag.comprivacy@coachbrag.com
Professional coaching software for personal trainers.
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